Layers Media is a New York City-based music marketing agency rooted in strategy and driven by creative artist development. We believe fans don’t just follow songs — they follow worlds. By building distinct artist identities, compelling narratives, and cohesive creative ecosystems, we help artists turn attention into connection and listeners into lasting fans.
With over two decades of combined experience working with artists, labels, and brands, we blend data-backed marketing with forward-thinking creative direction to develop strategies as unique as the artists behind them. Every song, project, and artist receives a tailored approach informed by real-time trends, audience insights, and evolving cultural moments.
From shaping an artist’s visual identity to building the digital world around their music, Layers Media bridges creativity and performance to foster meaningful engagement, sustainable growth, and lasting cultural impact.